Radical simplicity
If a feature needs three days of training, it is badly designed. We simplify until it becomes obvious.
About
A simple, fairly priced PIM that solves real problems.
cocoPIM exists for one precise reason: managing product data should be neither a luxury nor a six-month project. Every company that sells, online, in stores or through catalogs, deserves a tool that centralizes its product content, feeds its channels and speaks its languages. No six-figure budget, no army of consultants, no jargon.
The founder
Thirty years watching the same problem. One answer.
My name is Thomas Segond. I wrote my first line of professional code in 1995, working on sales management ERPs. I have never left the field since: technical lead then CTO of an e-commerce agency in northern France, architect and consulting director at a large digital services firm working with retail chains, CIO of an online retailer, and today an independent architect specializing in product data (PIM, DAM, MDM) for retail and distribution.
Over thirty years, on both sides of the table (the one selling the project and the one living with it), I have seen the same problem come back again and again: product data scattered across spreadsheets, back offices and inboxes, teams re-keying information, errors that end up with the customer. The big PIMs on the market know how to solve this; I have deployed them. But their budgets and complexity reserve them for large companies. Small and mid-sized businesses were left with Excel.
cocoPIM is my answer: the PIM I wanted to be able to recommend to a small business without blushing at the quote. Easy to pick up, hosted in France, priced like a tool, not a project. It is designed, built and supported from northern France, with one stubborn conviction: managing your products well should not be a privilege of large groups.
Photo coming soon
public/thomas-segond.jpg
Our values
Six commitments. Not posters.
These are decision rules: every product choice, every line of this site, every answer to a customer is measured against them.
Transparency
Public prices, a roadmap we stand by, documentation that matches the real product. We never sell what doesn't exist yet.
Sovereignty
Data hosted in France, European AI, full reversibility. Your product data stays yours, today and the day you leave.
Fair price
The price of a tool that works, not of a project that drags on. No never-ending quotes, no surprises at renewal.
Human proximity
A real person reads you, answers you and knows you. Being human-sized isn't a growth stage. It's a choice.
Field pragmatism
Every feature is born from a real problem met in a real company, never from a box to tick against the competition.
Want to see if it fits?
The Discovery plan is free, with no credit card and no expiry. And if you'd rather start with a question, the form is there for that.